Dodge to sell Fiat-based Neon in Mexico

Dodge to sell Fiat-based Neon in Mexico

Fiat has confirmed that Dodge’s Mexican division will get its own version of the new Tipo (pictured). The compact will resurrect the Neon nameplate that was shelved over a decade ago.

The Neon will wear a Dodge-specific front end, but the visual updates will likely be minor and largely limited to a crosshair grille up front and new emblems on both ends. Technical specifications haven’t been announced yet. In Europe, the Tipo (pictured) is offered with an array of gasoline- and diesel-burning four-cylinder engines whose outputs range between 95 and 120 horsepower. It’s reasonable to assume the oil-burners won’t be sold south of the border.

The Neon will presumably fill the gap that separates the Fiat Siena-based Vision, which starts at 194,900 pesos (about $10,900), and the Dart, which carries a base price of 378,900 pesos (about $21,200). It will be built in Turkey alongside the Ram ProMaster City, and WardsAuto reports that sales will kick off before the end of the year.

There’s no indication that Fiat or Dodge will sell a market-specific version of the Tipo in the United States. The decision isn’t unprecedented; Ram‘s Mexican arm sells an entry-level pickup called 700 which is essentially a re-badged version of the Fiat Strada sold across Europe, but the company has never shown an interest in bringing the tiny truck on our side of the border.

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