The Dodge Charger and Challenger won’t make their move onto the new Giorgio platform until the 2021 model year, while the Chryler 300 is expected to be axed at the same time. The Giorgio platform underpins the new Alfa Romeo Giulia and will offer both of Dodge’s big cars a significant weight loss.
Until that switch over happens, FCA will refresh these cars once again in 2018, following in the footsteps of a major refresh in 2015 that brought a boost to sales. With speciality models like the Hellcat, FCA has been able to boost profit margins and keep interest in these cars despite their dated platform.
The Giorgio platform will have to be stretched and widened to accept the next-generation Charger and Challenger, while it is also rigid enough to spawn a convertible variant, likely to be called the Barracuda if it makes it to production.
When this change over happens, it is expected that the Chrysler 300 will be no more. FCA is slowly working away from its badge-engineered vehicles and eliminating the 300 from the Chrysler’s lineup is another step in keeping each brand separate.