Advertising the 2000s and 2010s: www.Y2K.org/LOL

2000s and 2010s

As odd as the following statement might seem, given this digital space, the onset of online advertising thoroughly failed to kill flashy and clever print spreads in the 2000s. At least not in Car and Driver. Instead, the biggest shift in the automotive advertising gracing our pages seemed to be an expansion of target demographics—or simply an extra dose of political correctness. Flip through issues from the early 2000s, and you’ll still find sex-sells ads filled with enticed-looking women or spots using the lure of finding or impressing a mate. Fast-forward to the 2014s and 2015s, and that sort of thing is largely gone. Progress!

Otherwise, www.______.com and digital references increasingly permeated ads in the 2000s and 2010s, and the last 15 years saw spots from rising stars like Kia and now-dead duds like Hummer, not to mention the births of high-performance SUVs, crossovers, and the like. Fans of this website also will enjoy a couple of our earliest CARandDRIVER.com ads. Oh, the internet. (Click or tap any of the ads to enlarge.)

Ford – January 2000

200001-001

Chevrolet – January 2001

200101-001

Volkswagen – January 2001

200101-002

Buick (with actual CD-ROM) – January 2001

200101-003

AOL – January 2001

AOL – January 2001

Driven – January 2001

Driven – January 2001

BFGoodrich – March 2001

BFGoodrich – March 2001

Bosch – March 2001

Bosch – March 2001

Honda – March 2001

Honda – March 2001

Car and Driver – April 2001

Car and Driver – April 2001

BMW – April 2001

BMW – April 2001

Buick – May 2001

Buick – May 2001

Volkswagen – July 2001

Volkswagen – July 2001

OnStar – July 2001

OnStar – July 2001

Nissan – October 2001

Nissan – October 2001

Porsche – January 2002

Porsche – January 2002

Toyota – March 2002

Toyota – March 2002

Wendy’s – July 2002

Wendy’s – July 2002

Yamaha – July 2002

Yamaha – July 2002

Dodge – July 2002

Dodge – July 2002

Lincoln – July 2002

Lincoln – July 2002

Yamaha– July 2002

Yamaha– July 2002

Samsung– December 2002

Samsung– December 2002

Hankook – January 2003

Hankook – January 2003

Hummer – February 2003

Hummer – February 2003

Speed Channel – March 2003

Speed Channel – March 2003

Porsche – November 2003

Porsche – November 2003

Jeep – January 2006

Jeep – January 2006

Honda – January 2006

Honda – January 2006

Honda – March 2006

Honda – March 2006

Mazda – July 2006

Mazda – July 2006

Hertz – July 2007

Hertz – July 2007

Superchips – July 2007

Superchips – July 2007

Pontiac – August 2007

Pontiac – August 2007

Car and Driver – August 2007

Car and Driver – August 2007

Jeep – September 2007

Jeep – September 2007

Honda – September 2007

Honda – September 2007

Mustang Cologne – December 2007

Mustang Cologne – December 2007

Porsche – March 2008

Porsche – March 2008

Cessna – May 2008

Cessna – May 2008

BMW – June 2008

BMW – June 2008

Kia – October 2008

Kia – October 2008

Amoco / BP – January 2009

Amoco / BP – January 2009

Subaru – April 2009

Subaru – April 2009

Kia – July 2009

Kia – July 2009

Mitchum– September 2009

Mitchum– September 2009

Honda – September 2009

Honda – September 2009

Shell – October 2009

Shell – October 2009

Ford – July 2010

 

Ford – July 2010

Dodge – September 2010

Dodge – September 2010

Nissan – September 2010

Nissan – September 2010

Acura – March 2011

Acura – March 2011

Mini – November 2011

Mini – November 2011

Honda – February 2013

Honda – February 2013

Jaguar – June 2013

Jaguar – June 2013

Porsche – June 2013

Porsche – June 2013

Audi – July 2013

Audi – July 2013

Nissan – August 2013

Nissan – August 2013

BMW – February 2014

BMW – February 2014

Chevrolet – March 2014

Chevrolet – March 2014

Honda – March 2014

Honda – March 2014

SRT – May 2014

SRT – May 2014

Volkswagen – August 2014

Volkswagen – August 2014

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